Empowering Utah’s next generation

Founded in 1956, Utah Community Credit Union has grown to become one of the country’s premier credit unions. UCCU’s membership is largely comprised of university students and youth members, with their headquarters located near three of Utah’s largest universities and within a region that has the youngest demographic in the U.S. They also operate in the heart of Silicon Slopes—one of the nation’s biggest technology hubs which over 50 fintechs call home. Aside from the university students they serve, many of their members work for the surrounding fintechs—meaning they expect intuitive, cutting-edge experiences that align with their lifestyle and ambitions. This unique member base has driven UCCU’s barometer for innovation since the very beginning.

  • 10 years of service
  • $0.5B+ in assets

“We rely on Q2 as a strategic partner. It's very important to have partnerships that help us not just advance the technologies we have, but to have foresight to see what's happening in the future and to get ahead of the curve.”  

Kevin Banks
Vice President of Marketing

Why UCCU banks on Q2

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To help students get off to a strong start

UCCU is dedicated to helping students build strong foundations with financial literacy tools that instill healthy habits and specialized savings products that make it easy and engaging to save for their futures. And with Q2’s help, UCCU ensures these offerings are personalized and accessible.

To serve young members after graduation

UCCU’s commitment to students doesn’t stop when they walk across the stage. Many of these graduates go on to work for nearby tech firms, and UCCU continues to serve them with modern digital banking experiences that suit every stage of life.

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  • 90K members
  • 0.5x asset growth from 2018 to 2024
  • 10K new checking accounts opened in two months

Q2 is not a vendor to us. They are very much a strategic partner. And one that we rely on 24 hours a day, every day of the year.

Brad Tidwell
President & CEO

To remove friction from digital banking

UCCU’s digital banking products are easy to enroll in and use—driving outcomes like better member satisfaction, lower call center volume, loan growth, and fast, frictionless account opening. In fact, UCCU garnered 10,000 new accounts in just two months after launching their rewards checking account, which can be set up in mere minutes and integrates industry-leading perks like cell phone protection, roadside assistance, telehealth, and discounts on travel and entertainment.

To catapult their growth to new heights

UCCU’s digital innovation has helped them reach more members and strengthen their business. In fact, they’ve more than doubled in asset size since 2018, surpassing $3 billion in 2024 through entirely organic growth. And they’re excited to continue growing their impact. With an expanded field of membership and the digital capabilities to support it, UCCU can now serve anyone in the nation with the same great savings tools and membership benefits that those in Utah know and love.

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Tools for success

Given the tech-savvy nature of their members, it’s imperative for UCCU to have the latest in digital banking. Here are just a few of the Q2 products and solutions that help make that possible:  

Q2 Innovation Studio

With Q2 Innovation Studio’s development capabilities, UCCU custom-built a fast, fully automated interface that members love. By automating the identity verification process, they eliminated the need for manual intervention—allowing members to upgrade to their rewards checking account with a single click.

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Q2 Goals

To help members save for personal milestones, UCCU added Q2 Goals to their digital dashboard—a feature that enables users to activate and categorize accounts for specific savings goals, no matter how big or small. And in just the first 24 hours, their members opened 1,000 new accounts with the tool.  

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Q2 CardSwap

With Q2 CardSwap, UCCU’s members can instantly update their debit and credit cards with more than 100 digital services. While it’s a huge time saver for members, it also helps drive revenue for UCCU-issued cards, keeping them top of wallet. 

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